Cookie Policy

Last updated: 7 May 2026

This Cookie Policy explains how Pay Later Carpets uses cookies and similar technologies on our website, www.paylatercarpets.com.

For the purposes of this Cookie Policy, “we”, “us” and “our” means Pay Later Carpets Limited and, where relevant, the franchisee or local Pay Later Carpets business responsible for your enquiry, order or service.

This policy should be read alongside our Privacy Policy, which explains how we collect, use and protect your personal information.

1. What are cookies?

Cookies are small text files that are placed on your device when you visit a website. They help websites work properly, remember your preferences, improve your browsing experience, understand how visitors use the website, and support advertising or marketing activity.

We may also use similar technologies, including pixels, tags, scripts, local storage and tracking technologies. In this policy, we refer to these collectively as “cookies”.

The UK Information Commissioner’s Office explains that cookies and similar technologies are covered by the Privacy and Electronic Communications Regulations, known as PECR, and that consent is generally needed for non-essential technologies such as advertising or behavioural tracking cookies.

2. How we use cookies

We use cookies and similar technologies to:

• make our website work properly;
• keep the website secure;
• remember your cookie choices;
• improve the performance and functionality of our website;
• understand how visitors use our website;
• personalise your experience where appropriate;
• measure the effectiveness of our marketing;
• show relevant adverts on platforms such as Google, Meta/Facebook, Instagram or other advertising networks;
• support enquiry forms, bookings, website analytics and customer journey tracking.

We will not use non-essential cookies for analytics, personalisation or advertising unless you have accepted them through our cookie banner or cookie preferences tool, unless the law allows otherwise.

3. Types of cookies we use

Strictly necessary cookies

These cookies are needed for our website to function. They may be used for things such as page navigation, security, fraud prevention, form submission, remembering your cookie choices and enabling core website features.

These cookies cannot usually be switched off because the website may not work properly without them.

Analytics and performance cookies

These cookies help us understand how visitors use our website, such as which pages are visited, how long people spend on the site, whether forms are completed, and whether there are technical issues.

We may use analytics tools provided by Shopify, Google or other analytics providers.

Where required by law, we will only use these cookies if you have accepted them.

Advertising and marketing cookies

These cookies help us measure and improve our advertising. They may be used to understand whether you visited our website after seeing an advert, to build advertising audiences, to retarget website visitors, or to show more relevant adverts on platforms such as Google, Facebook, Instagram or other advertising networks.

These cookies may be set by us or by third-party advertising partners.

We will only use these cookies if you have accepted them.

Functionality and preference cookies

These cookies allow the website to remember choices you make, such as cookie preferences, region, display settings or other website preferences.

Some functionality cookies may be necessary for the website to work correctly. Others may be optional and only used where you have accepted them.

4. Third-party cookies and partners

Some cookies may be set by third-party providers we use to operate, analyse or market our website.

These may include, where applicable:

• Shopify, which hosts and powers our website;
• Google, including Google Analytics, Google Ads or Google Tag Manager;
• Meta, including Facebook and Instagram advertising tools such as Meta Pixel;
• other advertising, analytics, security, form, customer service or website performance providers.

These third parties may use cookies and similar technologies to collect information about your device, browser, browsing behaviour, interactions with our website and interactions with our adverts.

Where these cookies are not strictly necessary, they will only be used where you have accepted them.

5. Consent and managing your choices

When you first visit our website, you will be shown a cookie banner. You can choose to accept cookies, decline non-essential cookies, or manage your preferences.

You can change your cookie choices at any time by using the cookie settings or cookie preferences option on our website. You can usually find this in the footer of our website or through the cookie banner settings.

You can also control cookies through your browser settings. Most browsers allow you to block, delete or restrict cookies. Please note that blocking some cookies may affect how the website works.

The ICO recommends that users should be given clear information and meaningful control over cookies and similar technologies, especially where they are used for analytics, advertising, tracking or personalisation.

6. How long cookies last

Cookies may be either:

Session cookies
These are temporary cookies that are deleted when you close your browser.

Persistent cookies
These remain on your device for a set period or until you delete them. They may be used to remember your preferences, measure website usage, or support advertising and analytics.

The exact duration of each cookie depends on the cookie provider and purpose.

7. Personal data collected through cookies

Some cookies may collect information that can identify you directly or indirectly, such as your IP address, device ID, browser type, location data, pages viewed, links clicked, enquiry activity or advertising interactions.

Where cookies collect personal data, we process this in accordance with our Privacy Policy.

Depending on the cookie and purpose, our lawful basis may include:

• your consent;
• our legitimate interests in running and improving our website, where the law allows;
• compliance with legal obligations;
• steps needed to provide services you have requested.

For non-essential cookies that require consent under PECR, we will ask for your consent before using them.

8. Cookies used for advertising and retargeting

If you accept advertising cookies, we and our advertising partners may use cookies, pixels and similar technologies to:

• measure the performance of our adverts;
• understand whether you interacted with our website after seeing an advert;
• create or use advertising audiences;
• show you relevant adverts on platforms such as Facebook, Instagram, Google and other websites;
• limit how often you see certain adverts;
• improve our marketing campaigns.

You can withdraw your consent at any time by changing your cookie preferences.

You may also be able to manage advertising preferences directly through platforms such as Google, Facebook or Instagram.

9. Updates to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the law, our website, our technology providers or the cookies we use.

The latest version will always be available on our website.

10. Contact us

If you have any questions about this Cookie Policy or how we use cookies, please contact us:

Pay Later Carpets Limited
Website: www.paylatercarpets.com
Email: info@paylatercarpets.com

You can also review our Privacy Policy for more information about how we use your personal information.